Entertainment and consumer research platform with insight-driven answers
- Brands
- Celebrities
- Athletes
- Endorsers
- Brand Mascots
- Politicians
- Influencers
- TV Shows
- Rising Stars
- BIPOC Celebs
- Characters
- Pop Stars
- Movie Franchises
Recent Articles
What's Ahead?
Discover how 40-year-old millennials shape society, economy, and culture. They influence brands and advocate for change, making them key for successful campaigns.
Spring 2024
Get our FREE report on industry brand trends like Olipop: The Gen Z Soda Disruptor, One Piece: Netflix's Young Streamer Hit, and more!
with a Creative Flair
Discover how E-Score Brand helps marketers create successful brand partnerships that align with KPI goals, keeping pairings fresh and exciting.
Learn more about our E-Score product suite, which offers affordable insights, seamless database integration, and continuously improved design.
E-Score Celebrity Report - Spring 2024
We are pleased to present our FREE quarterly report! This comprehensive report offers a look at some top celebrity trends in 2024 such as "Influencer Authenticity = Brand Alignment," "Who's That? Celebrity Voices Consumers Love," and more!
We are pleased to present our FREE quarterly report! This comprehensive report offers a look at some top celebrity trends in 2024 such as "Influencer Authenticity = Brand Alignment," "Who's That? Celebrity Voices Consumers Love," and more!
Your Guide to TV Newfronts: Unlocking the Power of Data
As the Newfronts approach, the E-Score product suite is an essential tool for advertisers. It provides data-driven insights, leveraging multiple databases to inform decisions on streaming monetization strategies, programming, and brand partnerships.
As the Newfronts approach, the E-Score product suite is an essential tool for advertisers. It provides data-driven insights, leveraging multiple databases to inform decisions on streaming monetization strategies, programming, and brand partnerships.
For Agencies, Advertisers & Brand Managers
- Identify brand ambassadors and endorsers
- Verify mascot's impact
- Get competitors KPIs
- Voice of the consumer
- Most passionate fan base
- Track customer experience (NPS)
- Your brand's health (NPS)
For Disruptors
& Challengers
- Target entrenched brands
- Low cost & turn key data set
- Find your ambassadors & influencers
- Track consumer adoption & experience
- Monitor advertising impact
- Generating buzz?
For Finance
& Planning
- Gauge value of a brand or enterprise
- Monitor cyclical trends
- Assess recent positive/negative PR
- Quickly determine consumer loyalty
For
Licensing
- Determine value of your franchise
- Measure extendibility
- Opportunities for products/characters
- Awareness/Appeal on 6,000+ characters & mascots
- Target passionate franchise fan bases
For Producers
& Casting Agents
- Discover breakout talent
- Assess talent strengths/weaknesses
- Key drivers in entertainment franchises
- Target program elements that work
- Tailor casting for target audience
- Evaluate IP for adaption
- Value of key characters
- Engagement social buzz
E-Score Products Suite
E-Score products are designed to work individually or together to provide the answers marketing, network, and advertising executives rely on.
Evaluate appeal, endorsement power and social media buzz.
Track brand health KPIs such as Awareness, Appeal, Loyalty and NPS.
Identify the equity and media/ merchandising opportunities for characters and brand mascots.
Understand viewer opinions of programs from streaming, broadcast and cable.
Expose the licensing and fandom/concert opportunities for artists and bands.
Analytics fueled by consumer insights
13,000+
Celebrities
3,000+
Brands
6,000+
Characters / Brand Mascots
6,000+
TV Shows
Purchase an E-Score
- Instant access to any individual E-Score(s) in our database.
- Each features critical metrics such as awareness, appeal, attributes (and more) across a wide variety of important consumer demographics.
- Quickest entry point to the data you need to make key decisions now - all in an easily shareable format.
Full Access to Suite of Products
- Subscribe to any E-Score product or the full suite, and get all the scores in our database along with deeper measures that tell a more complete story.
- Easy user interface for your desktop or mobile device 24/7. All new scores are updated weekly, and the breadth and depth of the database provides everything you need to make critical decisions.
- Our suite platform offers a cohesive experience across products to maximize results.
API & Data Intelligence Reports
- Unlock our API or Data Integration options for any product to easily automate and integrate our data within your system.
- Customized data intelligence reports from our vast E-Score platform are available to meet your specific needs when time or bandwidth isn't available for you.
- You tell us what you want from our data and we'll deliver it so you can focus on the key insights.
The E-Score Platform
Offering full access to our database
Basic Suite
- Unlimited access
- Full reports/Newsletter
- No name selections
- 5 seat licenses
Modular Suite
(Most Popular)- Unlimited access
- Full reports/Newsletter
- 2 DI reports ($5,000 value)
- 10 name selections across any of the products
- 10 seat licenses
Premium Suite
- Unlimited access
- Full reports/Newsletter
- API or Data Integration for one or more products
- 4 DI reports ($10,000 value)
- 20 name selections across any of the products
- 15 seat licenses
Free Account
24/7 Access
24/7 access to our full database on your PC or MAC and on all mobile devices including smartphones and tablets.
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Data Driven Insights
Full service quantitative and qualitative consumer research to media and entertainment companies, agencies, and Fortune 1,000 enterprises.
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In-Depth Analysis
Our suite of in-depth syndicated research products measures awareness, appeal, loyalty, and equity of celebrities, brands, characters, musicians, and TV programs.
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